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Sept 2010 Product

Twitter Profits

Twitter Profits

Twitter is the most popular social media community online, but it's much more than a place in which you can connect to friends and family. Twitter is considered an information portal, and it provides you with the opportunity to find joint venture partners, affiliates and network with leading marketers in your niche.

Perhaps Twitter is so incredibly popular because of its simplicity. Rather than having to set up detailed profiles, or post lengthy updates on your account, you can quickly blast out 140 character snippets and updates, leaving you plenty of time to focus on growing your business while still taking advantage of Twitters' global outreach.

Growing a following on Twitter is also very easy. You can incorporate existing contacts from your email address book, join Twitter based community directory sites, and even look for new contacts by simply following people in your market. So, how can you set up effective, high performance marketing campaigns with Twitter that will skyrocket your income and maximize your exposure? It all begins with setting up targeted twitter accounts that are designed to build brand awareness and truly connect with your target audience.

It all begins with your twitter profile, as it's the place where potential followers go to learn more about you, and to see what you are up to and what you have to offer.  Your profile is a simple one page outline that includes a short bio, your website URL and your contact information. You will want to optimize your Twitter account so that those visiting your profile page are motivated to follow you, and you can do that by including a direct URL to a page on your website that offers relevant, free content.

While many marketers attempt to utilize this area to secure customers, the most effective campaigns begin with establishing yourself within your market, and you do that by offering quality, free incentives. You should design a landing page exclusively for those coming from Twitter. This will give you the opportunity to personalize their experience and to connect with them on a deeper level.

Greet them as a "Fellow Twitterer", and offer them something useful and informative based around your niche market. The best way to monetize your Twitter activity is through "indirect marketing". Twitter is primarily, a social network and people frequent the community to learn more about others who share their interests and passions.

They aren't there looking to buy products or sign up for service offers, so you need to take an indirect route in order to really maximize your income and stand out in the marketplace. So, begin by creating a newsletter focused around your niche topic. Then, set up a simple squeeze page that offers an incentive to those who visit.

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