Squeeze Page Profits

Marketing online can be a very tricky business. With so many different types of advertisements, schemes, and mailing lists out there, the savvy consumer is getting much more keen to how companies collect their information or attempt to make a sale. Electronic commerce has really become the heart and soul of small businesses, venture capitalists and anyone who wants to pursue the dream of making their own money. With this new age of Internet sales and marketing comes a lot of new possibilities. One of these possibilities includes a technique many online marketers use known as a squeeze page. Another term for a squeeze page is a lead capture page", since the purpose of the page is to capture and collect leads in order to generate sales.

There is a distinct difference between a direct sales page and a squeeze page. A sales page simply has a business' products and pricing on it, as well as some information about the pricing. The difference is in the contact information. No one enters in any kind of contact information unless a sale has been made. Sales pages alone can lose hundreds if not thousands of potential customers who might return later to make a purchase, simply because their information is not captured. What often happens is the person visiting the page moves on to another website, make their purchase, and totally forgets about the original sales page.

With a squeeze page, the conversion rate or ability to capture peoples information increases by 60-80%. This is because the true purpose of this type of page is NOT necessarily to sell people something, but instead to gather their information for future marketing. As an online business owner, if you fail to capture visitor information, you've basically failed to get money that could come to you at a later date. When people visit a site and enter their email address, they are opting in for your emails to come directly to their inbox. This is monumentally important, since it allows you the opportunity for an open forum of sorts. Since it is technically not an unsolicited email, you can then send these contacts information about your company at your leisure. It also makes for a great reminder to people who might have moved on and temporarily forgotten about what you were offering.

Before a squeeze page is explained, it's important to understand the idea of direct marketing. In a nutshell, direct marketing simply means gathering consumer information in order to market to that particular consumer or group. In terms of the Internet, the online subscribers who receive newsletters, email updates, and sale notifications are the most important assets to an online business. This is because they have volunteered to accept information given to them at any time via email by signing up on the company website. In most cases, subscribers sign up for things like weekly or monthly newsletters that talk about the company and what is happening there, and notifications of online discount or special sale events in order to lure" them back to the site to make a purchase.

Master Resale Rights License Terms:

[YES] Includes a reseller site
[YES] You may resell this product.
[YES] You may sell/pass resell rights/master resell rights to this product
[YES] You may giveaway this product to build your list