Oct 2006 Product
Product Launch Strategies
Every week, hundreds if not thousands of online business owners launch new products, yet, only a small minority of them make any profit, never mind survive the year.
It’s time to hit this problem head on. Listen in while I show you exactly why the above is true and how, when you come to launching your products you can have massively improved success potential with just a few little known smart moves.
Understand the value of this. What I’m about to show you isn’t something that you can just use once. It isn’t something that’s going to stop working any time soon either (in fact it’s been working since the first online businesses hit the net). This elevates your chance of a successful product launch immensely now, and far into the future of your business’ life.
This eBook contains following contain
Goals Of This Section
Promotion Preparation: Getting The Word Out Part 1
Promotion Preparation: Getting The Word Out Part 1
A Heads Up
Getting Started
The Checklist Begins
The Structure
The All Powerful Resource Snowball
Pre-Launch Checklists
Sorted
Summary
Goals Of This Section
Getting The Word Out2
Circulating Your Resources: New Blood
JV’s. Cards On The Table
It’s All About The Resources
Trouble With JV’s
Weeks & 10 JV’s Later
Watching & Listening
Getting Started
The Checklist Begins
The Structure
The All Powerful Resource Snowball
Pre-Launch Checklists
Sorted
Summary
Goals Of This Section
Getting The Word Out2
Circulating Your Resources: New Blood
JV’s. Cards On The Table
It’s All About The Resources
Trouble With JV’s
Weeks & 10 JV’s Later
Watching & Listening
Summary
Goals Of This Section
Goals Of This Section
Getting The Word Out3
The Day After
What We’ve Achieved So Far 9d. Back To Business
What We’ve Achieved So Far 9d. Back To Business
Research: Numbers Don’t Lie
Promotion Re-Visited
Bringing Your Resources Back Into Play
What You’ve Gained With This Promotion Drive
Bringing Your Resources Back Into Play
What You’ve Gained With This Promotion Drive
Goals Of This Section
● To begin to plan the beginnings of your promotion to make sure you have everything in place ready for the gathering of your resources, ready to put that huge amount of promotion power at your fingertips to good use.
● To re-iterate the importance of your five main resources and their roles, affiliates, customers, long term customers, joint ventures and your standard list.
● To check that both a small and larger follow-up product are both in place, ready for the backend sales effect.
● To check that both a small and larger follow-up product are both in place, ready for the backend sales effect.
● To ensure that the follow-up and the vehicles that are going to carry the customers from your smaller product to your larger product are in place and functioning before we even get started.
● To check that your research tools are in place. After all, it's this research that's not only going to increase your sales over multiple products, adding up to more than double your income without it, but what you discover may even form your next product.
● To pave the way for the first section of promotion coming in the next section.
Promotion Preparation, Getting The Word Out 1
Greetings, and welcome to the section entitled getting the word out, your two week promotion timeline. In this section we're going to be building the full picture for your product launches. We're going to touch on every relevant subject in such a way that will leave you with a clear picture of how to launch any and all of your products, present and future, with a big bang. This is very much a ‘what’ to do and when report. Note: You may need prior knowledge to use this guide.
A Heads Up
Now if we haven't met before, it's likely that I don't know you, your products and how far down the line you are with your marketing career. This is why we're going to start right at the beginning, and pull all our knowledge and resources together, and put a promotion timetable up at the end that you can follow with quick reference (So that you don't have to read thirty pages of text every time you want to launch a product). Whether it's your first or tenth product, the following will apply to you.
What you'll find here is a lot of reference to base marketing knowledge that may require additional research if you don’t have that already. This is intended for those that do, and are ready to launch their products. With that in mind though, if you've launched products before and had trouble making a profit, you should start to recognize where your gaps were, the gaps through which your money making ability was falling through previously, as things start to click into place and make sense.
And much more..
Master Resell Rights License
[YES] Can sell and keep 100% of the sales.
[YES] Can edit the sales letter and graphics.
[YES] Can be bundled into another paid package and sell at a higher price.
[YES] Can be used as a bonus to another product you are selling.
[YES] Can be added into a membership site.
[YES] Can pass on the Resell Rights privilege to your customers.
[YES] Can pass on the Master Resell Rights privilege to your customers.
[YES] Can be given away for free.
[NO] Contents of the product can be edited, modified or altered.
[NO] CANNOT be sold with private label rights
[YES] Can edit the sales letter and graphics.
[YES] Can be bundled into another paid package and sell at a higher price.
[YES] Can be used as a bonus to another product you are selling.
[YES] Can be added into a membership site.
[YES] Can pass on the Resell Rights privilege to your customers.
[YES] Can pass on the Master Resell Rights privilege to your customers.
[YES] Can be given away for free.
[NO] Contents of the product can be edited, modified or altered.
[NO] CANNOT be sold with private label rights
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