Sept 2009 Product
Marketing with YouTube
There are a number of tried and true marketing techniques, many consumers are immune or oblivious to them. It is time for new strategies, and YouTube presents a fantastic opportunity to market to potential customers in a new way. Guerrilla marketing strategies are essentially strategies that entail marketing without the knowledge of the customer. These can often be much more effective than traditional strategies
Table Of Contents :-
- How to Use Guerrilla Strategies to Market Your Product on YouTube
- 3 Simple Tips To Successful Marketing With YouTube
- 3 Tactics to Drive Traffic to Your YouTube Video
- 4 Keys to Marketing on YouTube Success
- A New Marketing Channel through YouTube
- Advertising within YouTube – that’s what I said!
- A Top Strategy to Increase Your YouTube Views
- Changes in Online Marketing
- Create YouTube Popularity by Gaining Subscribers
- 4 Customization Leads to Marketing Success within YouTube
- Effective Marketing on YouTube
- How to Use YouTube to Make Your Product a Success
- Increase Your Viewership by Embedding Content
- What Draws People into Marketing on YouTube?
- Increase Your YouTube Viewership by Adding a Transcript
- Internet Marketing With YouTube
- Making the Most of Marketing on YouTube
- 4 Making the YouTube Community Work for You
- The Truth behind YouTube Marketing – Do Consumers Really Take You Seriously?
- Marketing on YouTube – New Approaches
- The Top 3 Strategies to Marketing on YouTube
- Tips for Efficient Marketing on YouTube
- Tips on How to Get Started with YouTube Marketing
- Tips on What to Avoid in YouTube Marketing
There are a huge number of users, and potential customers. To have an effective guerrilla marketing strategy on YouTube, it must not look as if you are marketing at all. Some great examples of this type of strategy is to hold a video competition of videos including people using your products or incorporating your products somehow, then posting the entries on YouTube. Another strategy is to work with filmmakers to create videos of your product or testimonials that appear to be done by independent consumers, not by your company.
The effect of these strategies is much like a traditional word of mouth campaign. The total cost will be very small, yet the potential benefit is huge. If a consumer sees a commercial for your product on television, it will have some effect, but they will likely ignore it. However, if that same consumer sees a YouTube video independently promoting or recommending or even just using your product, they are more likely to consider it. It is the same thing as word of mouth advertising. If a telemarketer calls someone to recommend a brand of coffee, for example, the consumers they speak to will almost all ignore the telemarketer. However, if a coworker recommends the coffee to them at work, they are much more likely to try it.
And Much More...
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