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July 2007 Product

How To Explode Your Sales

How To Explode Your Sales

Let me ask you a question. The last time you launched your own product to sell online, or even offline, how did you come to a conclusion about what price you were going to be selling at? At a guess, I’d probably say you looked at the competition to see what they were charging. While this is a good start, it’s far from the whole picture, and you’re fumbling in the dark if you looking at competition is the only factor you’re taking into account and much more....... 

Did you know you can double your sales volume by doubling your price? I’ve done it myself, and I’ll show you how. Did you also know that 99% of the products I see being sold are too cheap. So much so, that they’re putting customers off instead of attracting them (which is no doubt what they think they’re doing) and much more....... .

Overview on Pricing: To introduce the concepts of fluid pricing strategies, and to show that you have many more avenues to explore than it seems like at first glance. To answer some of your questions about how you should price your product for maximum profit taking the number of sales to price ratio's into account. To display the effect of pricing too low, where many people price their products without first looking at the all important bigger picture and much more....... .

Premium Products Sell at Premium Prices: So, here’s rule number one. If you have a great premium product, don't be afraid to bump the price up. You do not by any means have to beat a competitor’s price to be competitive, in fact, by putting your price up, it's quite possible that you'll outsell your cheaper competition. Why? Because a higher price screams quality and much more........ 

In this section we'll be taking the concept of adding value further, when we look at directly influencing your sales through the addition of value, ranging from specifically crafted offers, JV deals, consultations, bonuses and others to demonstrate perceived value or intangible goods is as good as monetary value with tangible goods. There are many ways to add value to your product, and the means and methods are forever changing through new and innovative twists on current techniques. It's worth looking out for these the next time you read a powerful sales letter from a trusted marketer, and asking yourself, how are they adding value to their products? Watching how others do things on their sites is one of the most valuable cost free and pretty and much more....... 

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[YES] Can be used as web or e-zine content. 
[YES] Can be added into membership sites.
[YES] Can be sold in any format.
[YES] Can be packaged.
[YES] Can be offered as a bonus.
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